The start of London Fashion Week’s Autumn/Winter 15 season began not with a
catwalk presentation, but with a photo call of the British Fashion
Council’s Business Pillar initiative.
For the past 4 seasons the BFC has focussed in strengthening its business
support for London’s designers and brands, working together with Anya
Hindmarch CEO James McArthur.
London’s reputation is more about new talent than nurturing fashion
businesses
Undounbtedly London has the global reputation of finding and nurturing
bright new talent, but developing big fashion businesses has been something
the Americans and Italians have put greater resources into.
Still, the BFC calculated that each year 10,000 hours is spent on mentoring
London Fashion Week (LFW) designers through BFC initiatives which include
BFC Rock Vault, BFC Headonism, Newgen sponsored by Topshop, Newhen Men
sponsored by Topman, BFC Contemporary sponsored by eBay, BFC / Vogue
Designer Fashion Fund and BFC / GQ Designer Menswear Fund supported by
Vertu.
The BFC aims to increase its Business Pillar activity in three stages;
making the industry transparent and providing a foundation for start-up
designers; making closer links with business school to find strong leaders
and managers; and re-structuring its business support schemes.
James McArthur stated: With the Business Pillar programmes now set to
launch, our next step is to develop better access to growth finance for
designer businesses. Now that we have launched the pillar, this is the
next challenge to tackle.”
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